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Election Day 2008 - 5 Votes for Better Sales Success

Posted by Traci Powers on Tue, Nov 04, 2008
 

It is Election Day and arguably the single most important Presidential Election of our lifetime. In the spirit of making decisions that make a difference, here are 5 decisions to make that will impact your sales success:

  1. Vote to have clear and extra-ordinary goals. There is something inspiring about having goals and making them extra-ordinary. As Walt Disney said, ‘dream the big dream, there is nothing in small dreams that stir the blood.'
  2. Vote to be a leader within your peer group and be the dominate player in your market. Too many times I hear, ‘we are not the dominate player in our market'. So, what does that have to do with you deciding that you will be the dominant player in your market place? All of you have the product selection, the support and the resources to be the dominant player. Vote for yourself to be that kind of player.
  3. Vote to get decisions from prospects. In other words, get them to vote. Today you can't go to the polls and say, ‘let me think about it'. No, all the thinking has been done. Today you take action and decision making takes place. You can do the same thing with prospects. Ask them to do all of their thinking before you show up so that they are armed with questions, you are prepared to answer them and when done, people can decide. Yes or no is ok, but vote.
  4. Vote for prospecting. You have to understand that you can't get people to choose you unless you are out their campaigning for yourself. Establish your brand by getting into the market. Let people know who you are even if you don't get the appointment. If you call them and let them know who you are the first time, then the second call gets easier.
  5. Vote to qualify who you will work with. Not everyone is someone that fits your vision, mission and goals. Not everyone in the market place qualifies to pick you as someone they want to work with or represent them. You can't approach the market place hoping that you can serve all the people all of the time, it just isn't going to happen. Decide who you are best suited to represent and then do that to the best of your ability.

Thanks for listening to my stump speech today.  Go VOTE!

Topics: Prospecting, Selling, Sales, sales techniques, How to Sell, How to Increase Sales, increase sales

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    Founder and CLO Tony Cole has been working with financial firms for more than 25 years to help them close their sales opportunity gap.  He is a master at using science based data and finely honed coaching strategies to help build effective sales teams.  Don’t miss his weekly sales management blog insights.

     

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